Reportr.net

Some interesting ideas of what the newspaper of tomorrow might look like from a speech by Earl Wilkinson, the Executive Director of the International Newspaper Maketing Association.

At a meeting of the association in Barcelona, he outlined his vision of what a newspaper in a digital age would look like.

Essentially he argued that the newspaper as we know it would be deconstructed into multiple and varied products, both online and in print. This makes sense in an age of fragmenting audiences which have a great deal of control of how, when and where they get their news from.